StartGlobal

Seamless One-Click Payments with Quickpay

SaaS
UI/UX
Web

Context

StartGlobal helps entrepreneurs and small businesses launch their US businesses from anywhere in the world. By offering services like LLC incorporation in any US state, tax registrations, and business bank account setup, StartGlobal simplifies the process of starting and running a business.

One of its standout features is QuickPay, which allows customers to pay invoices directly from the invoice page. This eliminates the need to navigate to a separate payment portal, significantly reducing friction in the payment process.

Problem

Traditional invoicing systems often involve cumbersome payment processes, requiring customers to navigate between platforms  lead to delayed payments and customer frustration. StartGlobal identified the need for a seamless payment feature that integrates directly within the invoice page, simplifying the process and encouraging prompt payments.

Design Philosophy

The design philosophy for QuickPay revolved around frictionless efficiency. Key principles included:

Accessibility: Ensure the design is inclusive and easy to navigate for all users.

Simplicity: Minimize steps and interactions to complete payments.

Transparency: Provide clear and immediate feedback during every stage of the payment process.
Flexibility: Cater to various user needs by supporting multiple payment methods.

Kicking Off the Design

The design process began by analyzing common pain points in traditional invoicing systems and mapping user journeys for invoice payments. Wireframes were created to visualize these ideas, followed by high-fidelity prototypes for stakeholder review. Iterations focused on ensuring clarity, reducing cognitive load, and aligning with StartGlobal’s branding.

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